Discovery – half way point learnings

This week marked the halfway point of the first stage (Discovery) of the case I’m currently working with. We are three weeks in and have three more weeks to go. So what have I learnt about the process so far? (Lingo: We refer to experiments as almost any effort we make to test an idea. …

Working with new products

I’m fortunate to work in a company with growth ambitions and that also realize growth, in the long run, can not only come from improving the core products. Instead the company also need to push beyond what we do today into adjacent and new areas. We believe this to the degree that our entire organization …

Your traffic is made of users not water

Ok a personal update first, I failed on my last post for my 2019 goal. It was just that Christmas was so good that I decided not to write the last post. I guess there is something poetic of coming close but not succeeding as well? Anyway, I decided to keep writing. I will try …

Products need to prove that jobs are being done

This post refers to “jobs” which is a reference to Clayton Christensen’s work on Jobs to be done (https://hbr.org/2016/09/know-your-customers-jobs-to-be-done) Your product should help users get their “jobs” done. Apart from helping the users get their jobs done the product also need to show the user that their jobs have, in fact, been done. For some …

Getting things done

Blog post number 17. I don’t really have anything to write this week other than that I’ve been reading David Allen’s Getting Things Done and implemented a new personal system for productivity. I’m using the app “Todoist” which seems OK, however it is not strictly adopted to the Getting things done framework. Makes me wonder …

The role of the business case in digital products

Business cases are the backbone of many traditional companies’ strategies. They outline how revenues and cost occur over time and lets management prioritize initiatives after the value they create. As I discussed in post the zero marginal costs of digital products and their malleability leads to a high regard of uncertainty. One practical implication of …

Managing sustainability from a product perspective

This week I participated in a workshop on sustainability and circular economy. This is a topic I care about and discussing it in a facilitated workshop-setting was both interesting and fun. However this is a setting where the risk of “Good ideas” is very high. I believe many people recognize the situation. You work around …

Real experiment – De Lounge pt 2

Second post about our experiment with a premium gaming center.  The experiment To gauge the interest for our idea we decided to run with a sort of “smoke test”. We set up a landing page that looked like an announcement page for our new venture and described it in a way that sounded like it …

Real experiment – deLounge pt 1

My product strategy brain has been a little absent lately so I will use this post to describe a more concrete product experiment I ran together with a friend earlier this fall. The problem So both me and my friend are casual PC gamers since childhood but our current living conditions (sharing small apartments with …

Product idea! Jot.it & Sort.it

I’m taking a break from Product strategy discussion this week and am trying out a new type of post today – “Product Idea” where I describe an idea or a project I’m working on.  One of my current side projects is learning web development with React. I follow along a Udemy course which so far …